Customer Spotlight: NisaNet

Here at Oak, we know how much time and effort goes into building your platform. This is why we wanted to celebrate your sites by introducing Oak’s Customer Spotlight. For our first Customer Spotlight, we spoke to Nisa Retail to uncover their secrets on skyrocketing engagement rates and to ask if they had any tips for organisations just getting started on their Oak journey.

When did your Oak journey begin? 

Back in December 2019, we underwent some Oak training after it was decided internally that Nisa’s previous communication platform was in need of a serious overhaul.

When did you launch NisaNet? 

Initially, we planned to build and implement our new platform slowly throughout 2020 but the start of the global pandemic meant it was crucial to improve our internal communication and increase engagement with our colleagues during a time where it was needed the most. We launched our site in May 2020 to many of our colleagues' delight and began NisaNet’s ever-evolving journey.

Since launching, what are your employees' favourite features? 

We’ve found that Banner Reels at the top of the homepage are one of our most used features as they’re in plain sight of users as soon as they open their browser and you can link a variety of useful internal and external resources.

They’re great for deadline reminders, links to documents and so much more. They can also be easily designed which we have done to give NisaNet its own special identity.

Our ‘Quick Links’ feature is one that we have used on multiple pages. The ease and accessibility of this feature means it can be used for a number of different needs. Being able to list a mixture of different links such as; websites, media, documents and other pages- all on one applet helps to keep pages clean and tidy whilst being as functional as possible.

How do you send important information to your workforce? 

When it’s a more pressing topic we use the Notice feature. This feature has proven extremely useful to our internal communications plan and we find that there is a significant increase in interaction with a piece of content when there has been a notice assigned to it on the site.

How has Oak helped maintain office culture while working from home? 

Back at the office, we have numerous notice boards which many colleagues would visit for a quick browse before they start work or on their lunch break. We recently decided to create a virtual notice board that houses similar content to the one back at Nisa HQ. 

We intend to use it as a tool to get our 380+ colleagues sharing positive news about themselves or another member of the team.

We've also created pages for groups within Nisa such as our Wellbeing Champions and Nisa Miles fitness initiative. These groups house key information and encourage colleagues to stay connected. 

What results have you seen since launching? 

Since the launch colleague engagement in the form of users on the site has increased by 271%. We put down to our successful user-friendly design and constant new stream of relevant and engaging content.

Do you have any advice for an organisation just starting their Oak journey? 

1. Stick to a limited design scheme, for example, your brand colours, a select number of fonts and font sizes, to give your platform a consistent theme which looks more professional and has its own identity.

2. Don’t be afraid to think outside the box in terms of what’s possible – for example, we’ve used Processes for everything from weekly quizzes, to competition entries and even sending digital Christmas cards, and designed our own bespoke buttons using Canva and Custom Content!

3. Keep content fresh and up to date and make people want to visit – don’t make it all solely about work!

If you’re interested in sharing the success of your site and would like to feature in our next Customer Spotlight please email marketing@oak.com